I came this close to quitting my mission last week.
Right now it feels impossible and I don’t know how I’m going to get there.
What is my mission? Why do I feel like quitting? What is keeping me going?
I think it’s really important for you to understand why I feel this way and why I’m opening up to you.
First, I could use your support and encouragement.
Second, my hope is that with me pulling back the curtain and sharing authentically, this will give you the courage to keep pursuing your mission too, because being an entrepreneur with a mission can be a lonely journey.
What is my mission?
My mission is to gather and serve a community of 100,000 Christian Female Entrepreneurs, so that collectively we can serve 1 Billion people and generate $10 Billion in legacy generosity by the year 2032.
I do this by equipping these women with Biblical truth about money, wealth, and business so that they can get past the money blocks in their business, go on to serve multitudes of grateful clients in their business and make a lot of money so they can create a legacy of generosity that reflects God’s goodness.
Too many Christian female entrepreneurs really struggle with beliefs that making money is bad, wealth is evil, and sales are slimy, which keeps them back from making the impact and creating the legacy of generosity that they desire.
Now, this is a huge goal, but on my own, it is impossible unless God and others step in to help me.
Normally, I’m really excited about this goal because I know the impact that serving these 100,000 women will have on our entire world.
I know this is what I am called to do and it fills me with so much joy, passion, and purpose.
So why did I feel like quitting on my mission?
Over the last three months, I had invested $10,000+ into an opportunity to speak at a huge expo.
I absolutely love speaking and am really good at it, plus I know that speaking in front of other people’s audiences is the best way to be able to serve the multitudes of women I am called to serve.
I’d be speaking in front of two groups of 250 women and I was allowed to make an offer, which I thought maybe 5-10% would express interest in working with me further, which would easily make this $10k investment back and then a lot more!
More importantly, it would mean that I am on track to serve the 300 women I have set out to serve this year and really build a lot of momentum.
Everything fell into place, friends + family chipped in to help and all my marketing materials came in time.
I was praising God for the women I was going to be able to serve and the harvest that was coming.
I worked on my own mindset about marketing, instead of marketing being an expense that it’s an investment.
My speeches went well, the first I was nervous, and took me a minute to get into, but the second went much better.
There were very few attendees at the expo all weekend long. I spoke in front of 28 people in total and got 40 leads, though about half have already unsubscribed.
I cleared my schedule to follow up with everyone, set up a workshop in the few days after the expo, and am following up with connections I’ve made to present a workshop for them and their audience.
And as of yet, no one has expressed interest in working with me from the expo.
The Biggest disappointment
The tension between knowing that this coaching IS what I am supposed to do to impact 100,000 women became the biggest disappointment, which will have a ripple effect of legacy and impact,
and having the reality that I need to put in a lot more hours right now into my first business to fund my family’s financial goals.
Which will cut down on the time I’m able to market my Biblical money mindset coaching and that makes it feel like serving this many women is impossible.
My first business has served me well over the last 19 years and I’m grateful for it, but my heart hasn’t been in it for many years.
I know I have a bigger calling in my life to start a ripple effect of an incredible legacy with 100,000 women.
Building this business hasn’t been easy and there’s been a lot of setbacks, obstacles, and disappointments.
I found myself processing this latest disappointment with a lot of tears, struggling with should I just quit the coaching and do something different?
Plus with running two businesses that both require a lot of me going back and forth between the two, all day long, all the family commitments I have, things taking longer than I expect, and everything else going on, it feels like so much pressure and my focus is so splintered.
Even right now, I have just 20 minutes left before I have to make the mental switch between businesses and show up wholeheartedly there.
Quitting for me isn’t an option
Even though I have well-meaning friends and family telling me often, that they would have quit a long time ago or asked me at what point do you throw in the towel and do something else?
Thinking about putting my time into something else deflates my spirit.
I know, beyond a shadow of any doubt, even though doubt certainly tries to creep in during times of disappointment, that I am created to help Christian Female Entrepreneurs shift their beliefs around money and business by using Biblical truth.
I know that this service is needed
I know the impact that will happen for God’s glory and to draw others to know Him through each of these women’s legacy of generosity.
So I’m not going to quit until I serve 100,000 women. I’m going to press forward to see if I can come close in the next 10 years.
Getting past this disappointment
Here’s what I am doing to get past this disappointment and keep gathering more women I can serve.
Focusing on taking care of myself with more sleep, exercise, and being wise with my commitments.
Marinating in Scripture + praise music to keep Doubt at bay, Especially asking God’s grace to be sufficient and His power to be evident.
But you can’t just have faith without work and the weak link with my coaching business for me has been marketing.
This year I’m focused on creating mastery in the areas of marketing which is going to make it possible to actually serve 100,000 women in the next 10 years.
Creating Mastery in Marketing
How am I going to be doing that?
Hiring a full-time Virtual Assistant to help me with marketing, this is through the Outsourced Doers program and I’ll let you know how it goes.
Doubling down with time I do have to make weekly improvements in my speaking, social media short-form videos, YouTube and email marketing strategies.
Putting together a challenge with lessons about sales, marketing, business, money, and mindset from the Proverbs 31 Woman, to help me both connect with and serve new women, as a way to make progress towards reaching all 100,000 women.
More info about this challenge coming very soon.
And since my huge goal is creating and serving a community of 100,000 women, I have a BIG ASK for you.
What do you want to see here on my YouTube Channel to help you get past the money blocks so that you can create a prosperous business and a massive legacy that reflects God’s goodness?
What topics do you want to hear me talk about?
What tools, what products, what business strategies, what Biblical truths about money, wealth, or business, and what mindset tips?
Give me all your thoughts in the comments below, because I really want to create valuable, authentic, and encouraging content specifically for you.
Or if you have an encouraging comment for me and want to share your support, that would mean a lot to me.
My Goal For 2023
My goal for 2023 is to help 300+ Christian Female Entrepreneurs create prosperous businesses and a massive legacy by showing them how to use truth Scripture to shift their beliefs around money + business, and I want to know what you need from me to be one of those business women owners and what videos I can create to help you get there.
If this sounds like the type of community that you have been looking for and praying to find, here in the online marketplace, then would you leave a quick comment?
The more I hear from you about your struggles and pain points and mental blocks that you are having as you create a prosperous business with a massive legacy based on Biblical truth, the more I can focus on the right content to create to serve you.
I hope you’ll join me! Who’s inspired?
3 Responses
Charissa,
Thank you so much for your authentic vulnerability about the full range of struggles in getting your business off the ground. So often, all we hear from others is the massive success that supposedly continues to escalate, so the downswings and the crickets after a promotion can be devastating.
I want to give a testimonial for those who have experienced business struggles and suffer from doubts and discouragement. Charissa’s 12-week coaching plan is superb! It is well-researched, solid material that is backed up by the narratives of many business coaches, and her process is very simple and easy to apply. She provides the missing piece that many coaching programs lack–how to build your enterprise on proven Biblical truths as you understand who God created you to be. When you understand that there is no shame in excelling in serving others with the gifts God has given you for a unique purpose and that your role in the world offers something to make others’ lives better, you have the freedom to fully enter into all that you do.
I have seen how her teaching, support, and encouragement astoundingly transform her clients so they have the courage to walk in great confidence!
Recently, I scoured the website of a large coaching program that deals with many kinds of businesses. Although they didn’t list specific prices, they had an article about why coaching is helpful and why it works. The story mentioned a range of prices and some typical “packages” used by coaches. When I distilled the average program, this is what I inferred.
*Client and coach meeting twice monthly for 30 minutes each time
*Average number of sessions in the program: 6-8
*Average cost per hour: $200-$500
Charissa’s program offers:
*90-minute video small group teaching, interaction, discussion, and exercises
*16 sessions in the program
*Exclusive Facebook group for questions, discussion, and tips from others; Charissa incorporates these items into the next teaching and ensures that all the questions are answered
*Weekly celebration of Wins!
*Personal call time to work on specific issues
*Monthly prayer and work session for business tasks with video guidance during the session
*Opportunity to see major shifts in mindset and actions within the first few weeks
*Encouragement and support from the others in the group
*Success stories include women who tripled their rates early in the program and gained more clients than ever before
*Lifetime access to the recorded sessions
*Total program time: 24 hours minimum for the sessions and up to 10-15 additional hours with the extra opportunities
*Average cost per hour (sessions only–cost goes down if you utilize the other opportunities): ~$100
*Average Return on Investment (ROI): Charissa will need to speak to this. (PLEASE!)
The ROI is more than the extra money that clients make. It is also in greater confidence in being fully who God created you to be, the privilege of serving MORE people with your unique gifts and calling, and getting to know your God more deeply in the process!
I was so excited to see how economical the program is and how incredibly powerful the teaching is for equipping women to build their businesses and be part of fulfilling God’s purposes on earth.
I encourage you to talk with Charissa as soon as possible to enroll in her coaching program!
Holly,
Thank you for sharing this and for your support. The average student not only makes back their investment within the first two months (or sooner) of the program, but is able to bring home more money, and pay off debt during our time together. They continue to go on to confidently serve more and more clients at higher rates after the program is over. Like you mentioned the ROI, goes far beyond the revenues and increased prices.
Thank you Michelle, I appreciate you very much!